ADOR CEO Min Hee Jin is currently in the midst of a feud with HYBE. After her explosive press conference on April 25, 2024, another interview with her was released on April 26, 2024.
In light of the multiple accusations she made against other groups for copying NewJeans, namely Belift Lab’s ILLIT, netizens have been hitting her with accusations of copying other groups. They also state that Min Hee Jin copied Y2K from America, accusing her of trying to own the concept.
min heejin when someone tell her that she didn’t created the y2k style pic.twitter.com/Jhkw0PPvmV
— ͏ ً (@_sdl93) April 22, 2024
‘Cultural Content’ ‘Plagiarism’ ‘Y2K Concept’ LMAO.
Min heejin should be sued by ‘Speed’ a Japanese Girl Group (1995) for plagiarising their full MV for their song ‘Body and Soul (1997) to NewJeans ‘Attention’. https://t.co/b2SHrHxkj8 pic.twitter.com/I9RcdxwpVQ
— ᴿᴾᵂᴾCypherBae⁷ (@moonchild_koo) April 22, 2024
They specifically brought up SPEED, a Japanese girl group.
I agree that Illit looks like a copy of NewJeans, but isn’t Min Heejin ashamed of doing such a scandal when she also copied 90’s japanese girl groups? She acts like she really invented those concepts. pic.twitter.com/OfKgtY8Yjj
— Andy. (@xero1_) April 24, 2024
They found similarities between SPEED and “Attention.”
In response to this, her recent interview answered fans’ doubts.
Reporter: There’s people saying that anyway NewJeans used the Y2K styling.
Min Hee Jin: NewJeans was a group made based on early 2000s Y2K vibes, so people ask how can this be only belonging to NewJeans. I think that the argument is a little different. This is not what I’m saying, neither am I saying that I’m the greatest, what we made is the best, no. In this world and day, everyone has access to sources for contemporary cultural characteristics that came out before. What I’m saying that it depends on how you put things together with your own individual style, how you fit things together, in this generation of recreation. So to make it easy to understand, it is hard for me to say definitively, “this is mine,” in such a generation [of recreation].
Reporter: So you’re saying that, that was not what you meant.
Min Hee Jin: Yes, that was not my meaning. I didn’t mean something so simple and straightforward. I already said earlier that what they copied was my formula.
Reporter: So, the formula of creation, the formula of how they promoted the group, do you mean this?
Min Hee Jin: Well yes.
Min Hee Jin further mentions that she brought up the issue internally with HYBE, after realizing that they not only tried out a similar concept, but had copied her entire formula for producing and promoting NewJeans.
Stay tuned for more on the issue.
