Online shopping has become increasingly popular over the years, especially because people do not have to leave the comfort of their home to do it. In fact, According to Score’s quarterly State of Retail report, 198 million U.S. consumers purchased something online in the first quarter alone. That number translates to 78% of the U.S. population, aged 15 and above. The top five reasons people buy products online are as follows: comparison-shopping, wider selection, better prices, reviews, and convenience.
Convenience
Online shopping is convenient, so much so that people buy everything from clothes to electronics, which is why it only makes sense to add alcohol into that mix. The ability to purchase the alcohol you want, when you want, from anywhere you have an Internet connection, makes buying alcohol that much easier. Some states also have laws that prohibit the sale of certain alcohol; when you order online , you do not have to worry about this.
Selection and Variety
The Internet is full of variety and the same goes for online liquor stores. Without space limitations, online liquor stores are able to offer more choices than if you were standing in a brick-and-mortar establishment. Most liquor stores carry what the masses want, but online stores do not have to abide by those strict limitations. This means you have access to a much larger inventory of products online versus in store, which increases the likelihood that you will find exactly what you’re looking for.
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