When YG Entertainment first revealed BABYMONSTER in 2023, the rookie girl group was met with some backlash—with K-Pop fans discussing a possible “re-debut.”
Netizens Discuss Whether BABYMONSTER Should “Just Re-Debut”
Fast forward to April 1, 2024, YG Entertainment founder Yang Hyun Suk is indeed re-debuting the group…
…calling their first mini-album comeback to be the “official” debut.
Promotional content reading “BABYMONSTER DEBUT.” | @YGBABYMONSTER_/X
The repeated debuts have K-Pop fans more turned off than intrigued.
| theqoo “Return the ROTY award, then.” “Good to know I wasn’t the only one thrown off by this. When I first heard about a girl group debut from YG Entertainment, I was like, ‘But what about BABYMONSTER?’” “A… debut?” [Deleted] “If they won a ROTY award last year, then they debuted last year. LMAO.” “So… How will they refer to the idols who debuted between their two debuts? As sunbaenims?”
Some expressed confusion, as BABYMONSTER has already won a “Rookie of the Year” award at the 2023 CIRCLE CHART Music Awards, “making them a debuted group.”
| theqoo “How many times can a group debut?” “Mind blown…” “But how? Because the group never went on any music shows? Does that actually make it their pre-debut, though?” “This is so embarrassing, LMAO. It’s obvious YG Entertainment is flopping.” “A re-debut, LOL.”
Others expressed discontent, slamming Yang for his “dumb trick” bound to backfire—claiming that the re-debut will only label BABYMONSTER as a “flop” and work negatively against the girl group.
| theqoo “But BABYMONSTER has two whole songs out… LOL. Like, WDYM?” “Not funny… He’s literally letting the girls be clowned. This is so embarrassing.” “I thought they had debuted already?” “What a dumb trick. Just playing with his words.” “They literally won a ROTY award after they debuted last year. What is he even saying?”
A handful of fans even expressed concern that this “nonsense” will only set a precedent, allowing other K-Pop groups to “keep debuting” until “the right reactions happen.”
| theqoo “Is he doing this because the first round of sales weren’t that great…?” “It makes no sense to debut multiple times.” “BABYMONSTER is about to be rookies for a gazillion years.” “I feel terrible for the members.” “What the heck is he doing?!”
At the same time, the “debut” title “SHEESH” is receiving international support.
| @BABYMONSTER/YouTube
Listen to BABYMONSTER’s “SHEESH,” below.
